Keller Williams logo

Brokerage Comparison

5-year team owner revenue projection — eXp UK vs Keller Williams UK.

Your numbers

Enter your production assumptions. Auto-saved.

£
£

Some eXp teams have the lead agent's portal fees absorbed by the brokerage (a one-off saving for you, not per team agent). If that applies, toggle on to credit eXp with the saving (default £2,000/mo). KW does not include portal fees in this model.

£
5-yr GCI generated
eXp£5,250,000
KW£5,250,000
5-yr owner revenue
eXp£1,672,200
KW£2,010,807
Brokerage fees paid
eXp£660,000
KW£333,176
Revenue share
eXp£63,000
KW£45,000
Cumulative owner revenue (60 months)
£0k£543k£1086k£1629k£2172kM1M13M25M37M49M60eXpKW

Over 5 years, KW pays you £338,607 more than eXp.

  • GCI bonus (£337,500): every team agent's split between £3,750 and £12,000 is paid to you, not the brokerage. eXp has no equivalent.
  • Brokerage fees saved (£326,824): KW's lower agent cap (£3,750 effective) means less leaves the team across 5 years.
  • Cap reductions (£30,270): 13 capped agents have secured a £13k reduction on your own £18k cap.
  • Rev share deficit (£18,000): eXp pays 3.5% (capped £2,800 per agent); KW pays 1% but is uncapped.
Monthly owner revenue
£0k£21k£42k£63k£84kM1M13M25M37M49M60eXpKW

Peak monthly: KW £77,910 vs eXp £39,403.

Each KW spike is when a team agent crosses their £3,750 cap — the next £8,250 of their split flows straight to you as GCI bonus, on top of your override and rev share. These uplifts recur every anniversary as agents re-cap, so as the team grows the peaks stack up. eXp's line is flatter because the brokerage keeps the full 30% split up to £12k per agent before anything reaches you.

eXp — year-by-year breakdown

Owner own = your keep on your own deals after eXp. Override = 25% of post-eXp commission on team deals. Rev share = Tier 1 from your team's GCI.

YearGCIeXp feesOwner ownOverride (25%)Rev shareNet revenue
Year 1£650,000£84,000£126,000£110,000£7,000£240,840
Year 2£850,000£108,000£126,000£154,000£9,800£287,640
Year 3£1,050,000£132,000£126,000£198,000£12,600£334,440
Year 4£1,250,000£156,000£126,000£242,000£15,400£381,240
Year 5£1,450,000£180,000£126,000£286,000£18,200£428,040
Keller Williams — year-by-year breakdown

GCI bonus = portion of team agents' split between their £3,750 cap and £12,000 paid to you. Cap reduction = secured £1k off your own cap per capped agent.

YearGCIKW feesOwner ownOverride (25%)GCI bonusRev share (1%)Cap reduction savedNet revenue
Year 1£650,000£49,284£129,973£117,686£37,500£5,000£0(5)£276,839
Year 2£850,000£56,257£134,703£164,760£52,500£7,000£4,730(7)£341,203
Year 3£1,050,000£66,068£136,595£211,834£67,500£9,000£6,622(9)£402,729
Year 4£1,250,000£75,878£138,486£258,909£82,500£11,000£8,514(11)£464,255
Year 5£1,450,000£85,689£140,378£305,983£97,500£13,000£10,405(13)£525,781
Net revenue — side by side
YeareXp – Your NetKW – Your NetExtra with KW
Year 1£240,840£276,839+£35,999
Year 2£287,640£341,203+£53,563
Year 3£334,440£402,729+£68,289
Year 4£381,240£464,255+£83,015
Year 5£428,040£525,781+£97,741